Offline Marketing Manager

From 10 to 16 year(s) of experience
₹ Not Disclosed by Recruiter

Job Description

Roles and Responsibilities

  • - Develop benchmark and monitor brand visibility at point-of-sale: product display, in-shop sign-ages, and glow signs
  • - Identify cost-effective OOH media for improving brand visibility
  • - Prepare an on-ground event calendar for the Region
  • - Evaluate and recommend productive exhibitions, roadshows, melas etc.
  • - Plan and execute volumes, value, and profits for all SKUs in Modern Trade outlets in the region - Responsible for driving promotion activities in key accounts - Impart training on product and selling skills
  • - Tracking and maintaining of counter share in sales & display - Monitor and report daily secondary sales of appliances - Weekly MOP tracking and reporting
  • - Analyze and report the effectiveness of exhibitions, roadshows & melas.
  • - Promotion productivity and cost-effective analysis - Monitor competitors marketing activities & provide constant feedback to HO


Role:Marketing Manager

Salary: Not Disclosed by Recruiter

Industry:Consumer Electronics & Appliances

Functional Area:Marketing & Communication

Role Category:Marketing

Employment Type:Full Time, Permanent

Education

PG:MBA/PGDM in Any Specialization

Company Profile

TTE Technology

Company deals into Consumer electronic products.
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Recruiter Name:Monika Mahangade

Contact Company:TTE Technology

Website:http://india-career.tcl.com